How I learned to build and appreciate a good board

By rebekahcampbell | July 2, 2014

Rebekah Campbell getting Bill Tai to sign up to join the Posse board along with Rick Baker. When I started Posse, I knew nothing about company boards or their value. The family lawyer who helped...

What I’m looking for in a new partner

By rebekahcampbell | June 5, 2014

I’ve always been a solo achiever. I’m an only child, and at school I excelled at individual sports like long-distance running. But when I started my first music business at 24, I decided I was...

How I learned to recruit an A-Plus team

By rebekahcampbell | May 29, 2014

I’ve always struggled to hire the right people. Often, candidates who respond well during the interview process turn out to be disappointing after they start. Within two weeks, I know I’ve made a mistake. When...

If you can’t raise $100,000, ask for $1 million

By rebekahcampbell | May 21, 2014

In my first post this year, “The Start-Up Vortex of Doom,” I wrote about how I scrounged for cash in 2013, trying to build a company and keep the team motivated. We often came perilously close...

How changing my body language helped me close deals

By rebekahcampbell | May 15, 2014

In recent posts, I have written about my attempts to get better at pitching for investment capital in general and closing deals in particular. A related issue that I’d like to address is my body...

The first meeting was fabulous. Why isn’t my phone ringing?

By rebekahcampbell | May 6, 2014

I believe I’m a good salesperson. I’m good at getting meetings with the right people and getting them excited, but I suffer from recurring attacks of what I call First Meeting Syndrome. My first meeting...

Finding the right early customers for a start-up

By rebekahcampbell | April 29, 2014

Before starting my technology company, Posse, I built a music management company in Australia. With each new artist, we would start from scratch with no profile, no fan base and no money to spend on...

No matter what I do, there is always a 27 year old doing it better

By rebekahcampbell | April 22, 2014

When I hear stories of other people who are doing well, my first question is, “How old are they?” So long as they are sufficiently older than I am — so that I might conceivably...

A non-techie tries to build a tech company

By rebekahcampbell | April 15, 2014

As a non-techie, I was daunted by the task of starting a technology company, Posse. I had an ambitious idea to build a social network that connects customers and retailers but I didn’t know what...

How a start-up can compete with the big boys for talent

By rebekahcampbell | April 9, 2014

At Posse, there is such a thing as a free breakfast. Credit Posse. Everything about running a tech start-up is tough. We know what we’re trying to achieve but don’t know how long it will take...