No more Ms. Nice Guy

By rebekahcampbell | April 2, 2014

‘If an injury is to be done to a man, it should be so severe that his vengeance need not be feared.’ — Niccolo Machiavelli I like to think of myself as, well, nice. But...

What I have learned about pitching for investment capital

By rebekahcampbell | March 27, 2014

When I started Posse in 2010, I knew I’d have to raise money, which meant pitching to investors. I attended a few start-up events and watched YouTube videos showing other people pitching ideas. I’d never...

Starting up is hard to do

By rebekahcampbell | March 18, 2014

The Posse team during its morning stand-up meeting. Credit Posse. Twelve months ago, we introduced Posse, a “social search engine” that helps users get recommendations for products, places and services from their friends. I prepared for...

What I learned (the hard way) about outsourcing

By rebekahcampbell | March 4, 2014

Rebekah Campbell, center, with team members in Manila. Posse. Many businesses outsource work to other countries. But outsourcing can be scary. How do you know you’re not going to be ripped off, with a job...

How we conquered SXSW for less than $10,000

By rebekahcampbell | February 18, 2014

Before starting my technology company, I spent 10 years managing rock bands. Most of the artists I represented were successful in Australia, but our big dream was to crack the United States. And the best...

Leaning in can be uncomfortable

By rebekahcampbell | February 12, 2014

I hate to admit it, but the life of a female tech entrepreneur is different. I’m tough, ambitious and at times ruthless in pursuing what I want. Leaning in has never been my problem. But...

When plan A doesn’t work

By rebekahcampbell | February 4, 2014

The Posse app team celebrates the arrival of Plan B. Credit Posse Three years ago, I had an idea for a technology company. I noticed that the daily deal sites like Groupon and LivingSocial were starting...

The co-founder dilemma

By rebekahcampbell | January 29, 2014

The idea for Posse struck me while relaxing in my apartment one Sunday afternoon. I didn’t know how to run a technology company, wasn’t at all confident the idea would work, and feared I might...

The start-up vortex of doom

By rebekahcampbell | January 22, 2014

Starting a tech company is expensive. That’s why those who start one — unless they can do everything themselves, including designing, coding and selling — must accept fund-raising as an early goal. Every day we...